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Impact

Africell impact foundation

Helping people contribute to their communities

Africell Impact Foundation is all about empowering people to contribute to their communities. We help to build strong and resilient communities by bringing people together, both digitally and physically, and connecting them to opportunities in education, the arts, healthcare and more.

2024 Annual Report

2022

Established

600+

Employees involved

30+

Artists promoted

200+

Projects

8

Countries

3

Impact areas

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Optimising our social impact

In addition to effective marketing and strong government relations, active engagement with communities is a condition for Africell’s success. The Africell Impact Foundation formalises this idea by streamlining and structuring our cultural and community-focused initiatives, connecting the work we do across our operating markets and maximising its positive impact.

Impact areas

Our social impact projects and investments focus on four key areas

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Arts, heritage, culture

Africell operates in four distinctive and dynamic countries. Each has a unique history and its own traditions of artistic expression – including in visual arts, music, literature, film, gastronomy and more.

We work with local artists, creatives and cultural institutions to generate more visibility and better resources. We focus on helping to create or upgrade digital platforms; facilitating research and exchange; producing original and illuminating content; and broadening access to culture for those from marginalised communities.

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Education and entrepreneurship

Education creates opportunities and entrepreneurship drives economic growth.

Africell supports education and entrepreneurship in our operating markets by helping institutions acquire or develop better digital capabilities; partnering with organisations dedicated to widening access to learning and information, especially among young people, women and other under-privileged groups; and offering targeted support to innovative entrepreneurs and businesses which put sustainability, technology and social impact at the heart of their approach.

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Health, sports
and wellbeing

Individuals contribute more to their communities when they live balanced and healthy lives.

The Africell Impact Foundation promotes active lifestyles, gives people access to better health-related information, and backs talented athletes with to-class facilities and equipment. We make sports participation easier and safer for more segments of the community, and we use our platform and network to promote a wide range of health awareness campaigns and initiatives.